Onderzoeksartikel

CD-I, marktkansen en belemmeringen: enige noties betreffende de mogelijke acceptatie van CD-I

Authors

• • Harry Bouwman Harry Bouwman ORCID profile. (opens in new tab)
• • Marjan Hammersma
• • Allerd Peeters

Abstract

In this contribution the problems at the demand and supply side of the CD-I market are dealt with. Special attention is paid to the adoption of CD-I by consumers. Starting from the Critical Mass theory the proposition is defended that enough applications should be available before a Critical Mass of users will develop. The supply side of CD-I applications is analyzed and empirical research with regard to being familiar with CD-I, knowledge of CD-I and the correctness of the knowledge on CD-I is done. Research shows that respondents are familiar with CD-I but the knowledge on CD-I is limited.

Keywords:

How to Cite: Bouwman, H. , Hammersma, M. & Peeters, A. (1994) “CD-I, marktkansen en belemmeringen: enige noties betreffende de mogelijke acceptatie van CD-I”, Tijdschrift voor Communicatiewetenschap. 22(1).