State of Nationalism (SoN)

State of Nationalism (SoN): Nation Branding

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Abstract

Nation branding goes beyond simply government propaganda or tourism promotion, but rather consists of a multitude of activities that form a comprehensive, top-down, government driven and funded initiative that appropriates corporate branding strategies to a nation.

Keywords: Nationalism Studies, Nation, nation branding, propaganda

How to Cite: Fernández, N. (2020) “State of Nationalism (SoN): Nation Branding”, Studies on National Movements. 6(1). doi: https://doi.org/10.21825/snm.85340