Customer journey maps

Irina van Aalst; Danielle Arets; Jelle Brands

doi:10.21825/agora.v29i5.2103

Thema

Customer journey maps

Authors: Irina van Aalst (Stadsgeografie, Universiteit Utrecht) , Danielle Arets (Design Academy Eindhoven) , Jelle Brands (Stadsgeografie, Universiteit Utrecht)

Abstract

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How to Cite: Aalst, I. , Arets, D. & Brands, J. (2013) “Customer journey maps”, AGORA Magazine. 29(5). doi: https://doi.org/10.21825/agora.v29i5.2103